Pink Tradie Ladie

Backing women on the tools

Strengthening the future of the trades.

Across Australia more women are stepping onto worksites and building real careers in the trades.

While many initiatives focus on getting women into the industry, Pink Tradie Ladie exists to support what comes next - helping women stay, thrive and build long term careers on the tools.

It’s about creating worksites where women can bring their own strengths, confidence and identity to the job and the industry stands behind them.

When the culture on site is strong, women stay in the trades!

And when women stay, the whole industry becomes stronger!

Meet Zarah

Tradie. Pool builder. Founder of Pink Tradie Ladie.

Pink Tradie Ladie was founded by Zarah - a tradie who knows the industry from the inside.

After years working across worksites, she saw both the challenges and the opportunities for women entering the trades.

What started as conversations online quickly grew into a wider initiative.

Today Pink Tradie Ladie connects tradies, businesses and industry partners who believe in raising standards on site and backing women on the tools.

Zarah Littlejohn speaking about women in trades and the future workforce in Australia

Strengthening the Future of the Trades

Across construction and trade services we are seeing more women stepping confidently onto worksites across Australia.

That shift brings opportunity.

Opportunity to strengthen leadership.
Opportunity to reinforce professional standards.
Opportunity to build stronger worksites for the future of the industry.

Pink Tradie Ladie exists to support that shift.

Through industry conversations, speaking engagements and the SupportHER On Site initiative, PTL brings together the businesses and individuals who want to play a role in strengthening the future of the trades.

Tradie Ladie Directory

The Tradie Ladie Directory connects skilled female tradies with homeowners, builders, developers and real estate professionals.

As more women enter the trades, this directory helps make that talent visible across the industry.

If you're looking to hire a tradeswoman - this is where you start.

If you're a Tradie Ladie - this is where you get found.

SupportHER On Site

SupportHER Industry Supporter

For Tradies and Trade Businesses

  • Builders

  • Electricians

  • Plumbers

  • Carpenters.
    Real estate professionals

  • Trade suppliers.
    Small businesses connected to the construction industry.

If you believe strong worksites are built on professionalism, accountability and respect for the trade, you’re already part of what SupportHER On Site stands for.

Standing with the initiative simply makes that leadership visible.

SupportHER Industry Partnership

For Suppliers and Service Providers

  • Workwear brands

  • Tool companies

  • Safety equipment.

  • Training providers.

  • Software platforms and Industry services.

Industry partners support the initiative by providing the products, services and expertise that keep trades moving.

It’s about backing the people on the tools and strengthening the future of the industry.

SupportHER Corporate Sponsor

For Organisations Supporting the Future of the Trades

  • National suppliers

  • Manufacturers

  • Construction companies.
    Financial institutions

  • Industry organisations

  • Workforce partners.

Organisations committed to strengthening the future of the trades.

Corporate sponsors help grow the reach and impact of SupportHER On Site across Australia.

Your support helps bring the industry together to raise standards and back women on the tools.

Speaking

Pink Tradie Ladie delivers speaking sessions across Australia exploring the evolving workforce in the trades and the leadership required to strengthen worksites.

Sessions are delivered at conferences, safety days, corporate events, training organisations and schools.

These talks spark important conversations about professionalism, opportunity and the future of the industry.

Pink Tradie Ladie directory connecting female tradies and SupportHER businesses across Australia
  • "While I’m not in the trades myself, I’ve had a front-row seat to the passion and purpose behind Pink Tradie Ladie and SupportHER On Site. The community and support you’re creating for women in trades is incredibly powerful”

    —Reece International Women’s Day Event Attendee

  • "As a single Father of 2 Girls since they were 7 & 8yrs old . Massively, it’s important that girls back them selves & go have a go at anything. <BR><BR>You doing you & with SupportHER On Site is a very important thing. I have worked with & taught lots of girls on site, including my own. They are now 19 & 18 & still get on the tools for me if I need too. <BR><BR>In closing Miss Pink Tradie Ladie.. It’s Awesome & keep up the message!"

    —Reece International Women’s Day Event Attendee

  • "Absolutely loved being around Pink Tradie Ladie! So encouraging and supportive to not only my own career but to all women in Trades!"

    —Reece International Women’s Day Event Attendee

Back It. Wear It. Show It.

SupportHER On Site is an industry-led initiative creating a visible standard of support for women in trades.